Episode 13: Ideal Customer Profile
Founder | CEODecember 21, 2023x
13
00:56:5578.18 MB

Episode 13: Ideal Customer Profile

Mike and Patrick discuss the early-stage nuances of finding and speaking to the ideal customer and then the duo answers a critical question for first-time founders: "Should I sell to someone outside my ICP as we look to scale to our first $1 million?"